Different stakeholders care about different things:
- customers like software that works
- leadership like money and competitive advantage
- product owners like to see metrics improve
- engineers like code that's easy to change and maintain
The list is in priority order. You'll use different arguments for each, but sometimes you don't need an argument at all. Just start! Shipped code wins.
Cheers,
~Swizec
Continue reading about Shipped code wins
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